Why Workforce Marketing Matters for Your Organization - Workology

Why Workforce Marketing Matters for Your Organization Why Workforce Marketing Matters for Your Organization I had a great time at the LinkedIn Talent Connect 2012 conference this week. I especially enjoyed networking with my fellow professionals over diverse HR issues. Case in point, check out the comments of Crystal Miller from  Ajax Workforce Marketing  (and the very cool infographic) below. Why Workforce Marketing Matters for Your Organization 36% of corporate revenues go toward spending on human capital, according to Mercer Human Resource Consulting. 2012 Randstad staffing study shows that 40% of workers plan to look for a new job in the next 6 months with 69% using social media to do so. Want an amplified, aligned workforce? “Establish a brand presence at the company and individual levels,” says Ajax Workforce Marketing CEO Jason Seiden. “This alone will force the organization to confront gaps between its states and de facto strategies- a process that naturally leads to message alignment and improved results.” Click the image below for a larger view.